Test what a site or proposed real-estate project can credibly offer before design or capital is committed: define its competitive market, assemble demand and supply evidence, measure market pace, compare competing projects, and turn the findings into a transparent development-facing market brief.
What you will be able to answer
You receive a site, a broad proposal for development, portal listings, a few broker claims and a city-level market report. What can you produce before the design and financial model are fixed?
A concise real-estate market brief and evidence workbook that define the relevant micro-market and target segment, separate current stock from the future pipeline, identify measurable demand drivers, calculate market pace, normalise competing prices or rents, and position the proposal against named comparables. The conclusion recommends a market-supported use, customer, product mix, price or rent range and phasing assumption while recording sources, dates, units and uncertainties for later design and feasibility testing.
One payment
₹99
The videos are free
Course outline
Concept 1
Concept 1 · Ask what the market must prove before the project proceeds
Concept 2
After: market-question-before-project
Demand, supply and price become misleading when they are measured across places or properties that do not actually compete.
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Concept 3
After: market-question-before-project, competitive-market-area
A city may contain strong demand and still offer little demand for the tenure, size, quality or price band being proposed.
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Concept 4
After: competitive-market-area, target-segment-and-product
The project competes not only with what is available today but also with stock that may arrive before it does.
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Concept 5
After: competitive-market-area, target-segment-and-product
Demand is not a positive headline about the city. It is evidence that a defined customer group can and may take a defined product.
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Concept 6
After: competitive-stock-and-pipeline, demand-drivers-and-proxies
A large market can still be slow. Vacancy and absorption show the pace at which available space is actually being taken up.
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Concept 7
After: competitive-market-area, target-segment-and-product
Two quoted rates can look identical while buying different usable areas or hiding different incentives and recurring charges.
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Concept 8
After: competitive-stock-and-pipeline, vacancy-absorption-and-inventory, normalise-price-rent-and-area
Positioning is a relative choice: what this project offers, to whom, and why they would choose it over the alternatives arriving at the same time.
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Concept 9
After: competitive-stock-and-pipeline, demand-drivers-and-proxies, vacancy-absorption-and-inventory, comparables-and-positioning
An apparent demand gap is not the project's guaranteed sales. The proposal can capture only a defensible share at a plausible pace.
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19 candidates did not meet the course criteria.
You work for developers or advisory firms (JLL, CBRE, and similar) on project conception, feasibility, and the delivery of real-estate assets. It's well-paid and blends design, market, and delivery understanding. An MBA in real estate, AssocRICS, and ARGUS skills help early; MRICS is a mid-career credential for most Indian B.Arch graduates.
8 mapped employers
Explore path →You work the finance side of real estate — investment analysis, private equity (REPE), and valuation. It's the highest-paying real-estate route, but it needs finance credentials (MBA Finance, RICS valuation, or CFA), not construction ones. Note: clean architecture-to-REPE salary data is weak, so figures are a proxy from advisory/MBA bands.
8 mapped employers
Explore path →